My Industry / Branding
PACK EXPO Las Vegas Powers Innovation in Branding Solutions
Whether you’re looking to maximize shelf impact, create a more e-commerce friendly package, increase sustainability, functionality or achieve other product differentiations, you’ll find the packaging solutions you want for your brand at PACK EXPO Las Vegas.
Discover digital solutions that make specialized labels, on-demand printing and high-end effects economically viable.
Explore solutions to increase shelf impact, functionality, sustainability, cost-efficiency and more.
Talk to suppliers about reusable assets that can help you achieve a level of sustainability worthy of a great brand backstory.
Branding/Design Industry News
Beyond Bud Light’s ingredient label
Advancing from announcement to analysis, however, much can be gleaned regarding the use of packaging as a strategic tool and a brand-builder.
Retail ready right away
The latest iteration of a robotic case packing system that has been around since 2006, has servo-driven capabilities that meet Walmart retail ready packaging preferences head on.
Date nectar “to go” in travel-size bottles
Natural sweetener now available in two lightweight packaging formats, one for use on-the-go and the other for dispensing convenience.
Which coffee package is the most sustainable?
A new report assesses three ground coffee packaging formats: a flexible stand-up pouch, a steel can and a rigid plastic canister.
Brand refresh emphasizes product’s differentiator
The fresh carton design now prominently features the company’s new sub-brand name, “Veggies made great,” and boldly highlights “Veggies [as] our #1 ingredient.”